Cookie Policy

1. Scope

This Cookie Policy explains how The Gayle Firm, Inc. ("The Gayle Firm," "we," "us," or "our") uses cookies and similar technologies when you visit www.thegaylefirm.com (the "Website"). It should be read together with our Privacy Policy and Terms & Conditions.

The technologies used on the Website may change as we add, remove, or reconfigure features and service providers. Not every service or technology described below is necessarily active at all times.

2. Cookies and similar technologies

Cookies are small data files stored on your browser or device when you visit a website. They can help a website operate securely, remember settings, understand how visitors use its pages, and measure communications or campaigns.

We may also use technologies that function like cookies, including pixels, tags, web beacons, scripts, local storage, software development kits, and similar identifiers. References to "cookies" in this policy include these related technologies unless the context indicates otherwise.

Cookies may be:

• First-party cookies, which are set through our Website; or
• Third-party cookies, which are set or accessed by another service provider whose technology appears on the Website.

Some cookies expire when you close your browser, while persistent cookies remain for a defined period or until you delete them.

3. Cookie categories

4. Services we may use

Depending on the features and integrations enabled on the Website, cookies or similar technologies may be provided by:

• Squarespace. Squarespace hosts the Website and may use necessary cookies to securely serve it. If enabled and permitted by your preferences, Squarespace Analytics may also use analytics and performance cookies to help us understand site traffic and activity.
• Google Analytics. If enabled, Google Analytics may use cookies and related technologies to measure Website usage, sessions, engagement, and traffic sources.
• Meta. If enabled, the Meta Pixel or related Meta Business Tools may help measure campaign performance, understand actions taken after an ad interaction, or support audience features.
• LinkedIn. If enabled, the LinkedIn Insight Tag may help measure conversions, understand professional audience activity in aggregate, and support campaign reporting or retargeting.
• Embedded and connected services. Videos, maps, scheduling tools, forms, social media features, or other third-party content may use cookies or collect technical information when you interact with them.

Third parties determine their own cookie names, purposes, and retention periods and may change them independently. We encourage you to review the privacy and cookie notices of services you choose to interact with.

5. Consent and cookie preferences

Where our cookie banner or preference tool is available, you can accept, decline, or manage nonessential cookie categories. Necessary cookies remain active because they support core Website operation and security.

You can revisit your choices through the Website's Manage Cookies control, when displayed in the banner or subfooter. Your choices apply to the browser and device you are using. If you clear cookies, change browsers or devices, or use private browsing, you may need to make your selections again.

Withdrawing consent does not affect processing that occurred before the withdrawal. Some third-party content or Website features may not work as intended when nonessential cookies are declined.

6. Browser and device controls

Most browsers allow you to view, block, or delete cookies and to control how websites store data. You can generally find these options in your browser's privacy or security settings. Mobile devices may also offer controls for advertising identifiers and tracking.

Blocking all cookies may prevent necessary Website features from working. Browser settings also may not control every technology, such as local storage, pixels, or server-side measurement.

General information about cookie controls is available at www.allaboutcookies.org. That website is operated independently, and we are not responsible for its content.

7. Privacy preference signals

Some browsers or extensions can send signals such as Global Privacy Control (GPC) or Do Not Track (DNT). Where applicable law requires us to recognize an opt-out preference signal and our systems can reasonably detect it, we will treat the signal as a request for the browser or device sending it.

Because there is not a uniform industry response to every DNT signal, the Website may not respond to DNT in all circumstances. You can still use our cookie preference tool and browser controls.

8. Information collected through cookies

Depending on the technology and your choices, cookies may collect or generate information such as:

• IP address and approximate location derived from it;
• browser, operating system, device type, and language;
• referring page, pages viewed, links selected, scrolling, searches, and timestamps;
• session, campaign, conversion, or pseudonymous identifiers;
• Website errors, performance information, and security events; and
• your cookie and privacy preferences.

For more information about how we use and disclose personal information, review our Privacy Policy.

9. Retention

Cookie duration varies by purpose and provider. Session cookies generally expire when you close your browser. Persistent cookies may remain until their stated expiration date or until you delete them. Information derived from cookies may be retained for a different period in accordance with our Privacy Policy, provider settings, contractual requirements, and applicable law.

10. Changes to this policy

We may update this Cookie Policy to reflect changes in our Website, technologies, service providers, practices, or legal obligations. The revised policy will be posted on this page with a new effective date. If a change is material, we may provide additional notice when appropriate.